Mary-Kate & Ashley Olsen Launch Olsenboye!

“Who are your celeb fashion inspirations?”is a question that all fashionistas are used to being asked. Chances are, a lot of them will most likely name Mary-Kate and/or Ashley Olsen. These stylish twins are MOGULS who wear many hats: actor, entrepreneur, fashion designer, etc. They are definitely forces to be reckoned with.

With the growing success of their fashion brands, Elizabeth and James, and The Row, these amazing women have added yet another label, Olsenboye, to their repertoire.

Olsenboye is a line sold exclusively at JCPenny stores, with prices between $20-$50 (ridiculously affordable)! Each collection is inspired by the trends of teens in different cities around the world, with the current city being New York City. Not only will the collections feature clothing, but also shoes and handbags. Seriously, what’s not to love?!